Quarterly Business Reviews (QBRs) and KPIs in Translation and Localization: An Essential Insight for the Clients (Video)
Mladen Stojak
Before we begin this story, we need to talk about the elephant in the room – the elusive ROI and KPIs of localization and translation services. Unless you have decided to invest in localization with a very specific objective of such a venture – for example, localizing user manuals/help files to decrease the number of calls to the customer services department – the traditional ROI and KPI measurements will simply not work no matter how you try.