Localization

eLearning Localization: Building a Global Education System

Juraj Močilac 4 weeks ago Comment

When I first started writing this article, I had to decide how I’m going to style the head noun of the title. Is it e-Learning with a hyphen or without it and what’s the difference anyway? So, I did a little research and found out that the former was used in the earlier days when the concept was still new and unfamiliar to many. But as it was rising and slowly becoming a regular part of our lives, we dropped the hyphen so we could save ourselves from pressing one more key of the keyboard. That’s how I got to learn something new, even if it’s as banal as learning how to style a word.

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The Need For Digital Marketing Transformation

Zana Čizmin 2 months ago Comment
AmCham Digital Transformation

Ciklopea representatives attended yesterday’s AmCham event “The need for Digital Marketing Transformation – embrace it or get left behind” with the keynote speaker Ms. Katie Axam, Chief Marketing Officer, IBM Central and Eastern Europe. In her speech, Ms. Axam reflected on the changing role of the CMO and the need for organizations to adapt in […]

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Website Localization Examples: Drupal L10n

Juraj Močilac 4 months ago 1 comments
Drupal

Expanding your business to global markets implies that you already own a website that represents what you do in the best possible way. However, it will hardly get you any traffic if most of the online population can’t understand it. Having in mind that well prepared and optimized website is your first contact with your prospective clients, I’m guessing you’d want to make website localization your priority.

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Going Global Digitally: Localization of Tourist Ads in the Adriatic Region

Juraj Močilac 5 months ago 1 comments
Lokalizacija turističkih oglasa

Living in the new digital era might be overwhelming for some people or the business owners, but we can’t deny the fact that many activities are now happening in the virtual world, along with tourism and booking your next destination. Croatia is apparently trying not to drown in its own sea and the new market trends. So far so good, I would say, considering the statistics for 2017 which shows an increase of 13% in arrivals of foreign tourists, in comparison to the previous year.

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Translation, Travel and Tourism: Localization for the Hospitality Industry

Miloš Matović 5 months ago Comment
Lokalizacija u turizmu

Travel and hospitality industry requires frequent updates of content, changes of target audiences and the advertisement media and therefore represents one of the most active areas of the language industry. The particular challenges of the industry can be overcome easily if the clients and providers of language services work together and, of course, if they both have a clear understanding of the nature of the industry and the benefits of language solutions to its growth.

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Localization and SEO: A Perfect Match

Juraj Močilac 6 months ago Comment
SEO Localization

Usually when I’m lurking around the World Wide Web – which is 24/7 – I get involved with content originally written in English. Which is why I make search queries in English, even though it’s not my mother tongue. It’s not so much due to a lack of content in my first language, but rather […]

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Interview with Renato Beninatto: “What we’re going to translate in five years has not been invented yet”

Zana Čizmin 7 months ago 1 comments
Interview with Renato Beninatto: “What we’re going to translate in five years has not been invented yet”

We met up with Renato Beninatto, the renowned language industry veteran and thought leader and CEO of Nimdzi Insights, earlier this month at LocWorld35 – Silicon Valley conference in Santa Clara. His latest book The General Theory of the Translation Company written with Tucker Johnson has just hit the stores and this was a perfect occasion for our Chief Business Development Officer Zana Čizmin to discuss both the book and the present and the future of the translation industry with Renato.

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Glocalization: Buzzword of a New World

Juraj Močilac 8 months ago Comment
Glocalization: Buzzword of a New World | Localization | Ciklopea

Just the other day I read an article on how we should be more open to the natural fluidity of language and its capacity for change, allowing the usage to define the rules and not vice versa. Therefore, it doesn’t surprise me that new complex words and neologisms are popping up at every corner. And like language, neither other products and services should be immune to change. I’m sure you’ve already heard of globalization and most definitely of localization, but the word glocalization opens up a whole new dimension.

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Meet Ciklopea at Web Summit 2017 in Lisbon

Ciklopea 8 months ago Comment
Meet Ciklopea at Web Summit 2017 in Lisbon

We are happy to announce that our Business Development Managers Kristijan Novak and Gordan Škorić will represent Ciklopea at the forthcoming Web Summit 2017 conference in Lisbon, Portugal, 6-9 November 2017. Kristijan and Gordan will be happy to meet you in person and provide you with an insight into the business opportunities in the Southern […]

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Culturalization or What Happens When Content Meets Context

Juraj Močilac 8 months ago 2 comments
Culturalization or What Happens When Content Meets Context

When my colleague first introduced me to the term culturalization, I thought it was yet another synonym for localization. I wanted to believe I wasn’t completely wrong, but the facts showed me I wasn’t right either. My spell checker, too, thinks I’m definitely wrong as I’m typing this. So, to educate myself, I did a little research on the enigmatic term and what I found really stuck with me.

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How to Make Your Software Localization Project Run Smoothly – A Quick Guide

Juraj Močilac 9 months ago Comment
How to Make Your Software Localization Project Run Smoothly

Many software developers are confronted with certain challenges in the software localization department that they might have trouble overcoming. Instead of trying to find an adequate solution to their problem, they just leave it as it is and hope for the best, which often results in a product that is full of bugs and glitches. It should not be forgotten that the process of localization is a complex one and requires a great deal of planning, patience and coordination, so we’ve made a list of things that should help you with L10n of your product.

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Optimizing Localization Process with Verifika QA: Interview with Aleksander Gilev

Miloš Matović 10 months ago Comment

Verifika QA is a dedicated quality assurance solution with an option for development of custom profiles to meet the requirements of various projects in different language pairs. Its ratio of flexibility and reliability is the reason we have been using Verifika QA for years. Verifika has also been a Ciklopea Summer School Technological Partner every year since the school’s inception in 2015.

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Should Startups Consider Localization?

Miloš Matović 2 years ago Comment

Every startup has essentially one advantage when compared to big companies – a clean slate and the possibility to create a unique corporate identity and write a whole new success story, without being burdened by the failures or successes of the past. Beginnings are always exciting and promising, but for these very reasons they are also risky and that is why the examples of big companies should not be ignored. This article features some of the translation and localization lessons every startup can learn from the big companies.

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