Over the past 12 months, we launched the new website, we were ranked among top 20 Southern Europe’s largest LSPs, we received the fourth Employer Partner Certificate, we traveled the world and we also produced some content. 2017 is a wrap and here are the top 5 posts most liked, read and/or shared by our readers.
Why localize? What is localization really all about? How does it help my business?
Our infographic provides the direct answers to these questions.
How many languages are spoken in the Balkans? Is it Serbo-Croatian? Do I have to localize my product to Bosnian or to Croatian? – These are some of the questions every LSP is likely to hear from new clients entering into the markets of Croatia, Bosnia, Montenegro or Serbia and this is our answer to these questions.
3. Interview with Renato Beninatto: “What we’re going to translate in five years has not been invented yet”
We met up with Renato Beninatto, the renowned language industry veteran and thought leader and CEO of Nimdzi Insights, earlier this month at LocWorld35 – Silicon Valley conference in Santa Clara. His latest book The General Theory of the Translation Company written with Tucker Johnson has just hit the stores and this was a perfect occasion for our Chief Business Development Officer Zana Čizmin to discuss both the book and the present and the future of the translation industry with Renato.
If you are still having trouble figuring out what is localization (L10n), or even worse globalization (g11n), you came to the right place. Many people seem to think these are just fancy words for translation, but it’s not really the case. Even though these terms are interconnected, they have their own specific definitions, applications and scopes of meaning.
Localization of a website to one or more markets is always a serious task that takes time, resources, smart project management and a good deal of patience to be performed the right way. Thankfully, there are technologies designed to optimize the L10n process and integrate it into website development, regardless of the scope of content or the number of locales.